What is the replacement of Coca-Cola for green packaging?

[China Packaging Network News] Since 1887, Coca-Cola has been using the trademark signing body trademark we are now familiar with. After the 1920s, red became the fixed background color of the company's classic Cola trademark.

But in Argentina, this soft drink brand has a novel green packaging. The food giant Coca-Cola launched the new "Life Coca-Cola Series", which uses white sugar and natural calendula-free stevia as a sweetener.

Coca-Cola said: "The appearance, function and recycling of these bottles are the same as those of conventional PET plastic bottles, but they use less resources, have a lighter global carbon footprint and are more environmentally friendly."

This new product has eye-catching green labels and drink bottles, this bottle design has won the "PlantBottle" award. The bottle material contains 30% of plant material and is completely recyclable.

A bottle of 600 ml of new drink contains only 108 calories, between 250 calories of traditional coke and zero calories of Diet Coke.

The Coca-Cola company wrote on the company's homepage in Argentina: "The Life Coca-Cola series is the first soda drink in the Coca-Cola family that uses white sugar and stevia as sweeteners, allowing this product to keep natural and sweet while reducing calorie content."

As the world's largest soda company, Coca-Cola has used stevia in its 45 products (such as vitamin water and Fanta series), but it is the first time it has been used on trademark Coke products.

At this time, the exact time when new colas are sold to other regions has not yet been set. At the press conference in Buenos Aires, the company’s executives compared it to the new Zero Coke introduced in 2005. Zero Cola was first sold in Australia and then sold globally.

Bill, a consumer front-line research analyst, said that this new product will be sold worldwide and will lead PepsiCo's innovation process for sweeteners.

Stevia is native to Paraguay and has been used as a sweetener by Coca-Cola and PepsiCo for many years, but it is mostly used only in fruit-flavored non-carbonated beverages. Until May, the CEO of PepsiCo, Lu Yingde, also said that adding stevia to cola was not delicious — even if one Pepsi Cola in Australia was Stevia.


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