When the end of 70, 8090 became the main consumer group, it has already announced the opening of the Yan value and the economic era of Bige. In such a context, consumption upgrades can be interpreted as: screening out the precise target audience, making consumers willing to pay for high premiums, and cultivating customer loyalty. The era of buying the hanging wire with the small head of the fly has passed. The era of relying on visual packaging design to attract younger generations of consumers and cultivate fans has arrived. This article will introduce you to the packaging design software. The main packaging material generally refers to glass bottles, plastic bottles, plastic hoses, etc. that are in direct contact with the product. Auxiliary packaging materials generally refer to packaging materials such as paper labels, plastic labels, paper color boxes, plastic color boxes, corrugated boxes, etc. that are not in direct contact with the product. Whether it is the main packaging material or the auxiliary packaging material, it is necessary to satisfy the functions of the foot packaging in the circulation process, that is, the three basic requirements for protecting the product, facilitating storage and transportation, and promoting sales. Moreover, with the continuous advancement of modern society, cosmetic packaging needs to bear the responsibility of improving product taste, characterizing brand culture and enhancing product value, especially in high-end cosmetics. Particularly important. In addition, the entire packaging process of cosmetics from the filling to the consumer, the main packaging materials need to be in direct contact with the cosmetics, so the quality of the packaging will affect the consumer's judgment on the quality of the product. Good packaging design is an effective means and means to shape brand personality, enhance brand premium, enhance product differentiation competitiveness and seize market share! In ancient times, "buy 椟 椟 ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç ç The fierce competition in the tea sales market will inevitably have higher requirements for packaging design. Article source address: http:// WUYI YINGYUAN IMP&EXP CO; LTD. , https://www.yingyuandrinkware.com