Red Star Macalline Releases First Social Responsibility Report

On July 26th, Red Star Macalline officially released the company's first social responsibility report - "Home-based Innovation and Innovation". In this report, Red Star Macalline launched around the “home culture” that the company has always advocated, expounding the contents of employee care, consumer experience, industry win-win, charity, and environmental protection.

According to reports, after 27 years of development, Red Star Macalline has infused the system's “home culture” into every aspect of business management, including the “Aijia Day” public welfare activity on December 3rd, which was established. The home "Dream Team" participated in the Milan International Furniture Fair and set up the "Red Star Original Fund" to foster Chinese design culture.

Mr. Che Jianxin, Chairman of Red Star Meikailong Group, said that as a member of the social unit, every step of the growth of the company is inseparable from all stakeholders. Incorporating social responsibility into the company's operations is a core element of a mature enterprise. As a Chinese household circulation enterprise, Red Star Macalline also continued the "home culture" thinking in terms of corporate social responsibility.

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