In the past 10 years, the Chinese furniture industry has experienced the first period of rapid development. With the expansion of quantity, the company has initially established a complete industrial system with complete categories and international standards. The products can meet the needs of people's lives and the needs of the international market. After entering the 21st century, the Chinese government has proposed to accelerate the pace of urbanization and small-scale urbanization, comprehensively prosper the rural economy, and accelerate the process of urbanization, in order to further stimulate the consumer market and expand the consumption sector. This national initiative will further promote China's housing construction, which will lead to the development of residential-related industries. According to the needs of the society and the needs of development, the State Council has proposed the industrialization of housing. This initiative will drive the standardization, serialization and industrialization of tens of thousands of products for housing. Due to the development of residential industrialization, housing enters the market as a commodity, providing a space for development of various types of furniture and accessory products. The Chinese furniture industry has enormous market potential. It is reported that the 13th Chengdu International Furniture Industry Exhibition has successfully concluded on July 6. During the exhibition, more than 900 well-known furniture companies from home and abroad gathered at the scene, and many of the big names in the home industry gathered in Rongcheng. The development trend of the furniture industry, e-commerce opens up new roads for it On July 3, the “2012 China Home Presidents Summit†was held concurrently with the Chengdu Furniture Fair. Zhu Changling, chairman of the China Furniture Association, He Xuanzheng, president of the Guangdong Furniture Chamber of Commerce, and the presidents of nearly 100 first-line furniture production and distribution companies such as Hong Kong Dynasty, Guangdong Dafuhao and Chengdu Langdu Furniture arrived at the scene. Zhu Changling, chairman of the China Furniture Association, said that after 20 years of rapid development, the Chinese furniture industry has shown a sustained, stable and healthy development. According to the National Bureau of Statistics, the output value of furniture above designated size in the country from January to May this year was 208.933 billion yuan, an increase of 16.95% year-on-year. The overall level of the furniture industry is steadily increasing, and the quality of furniture products is growing rapidly. And China's furniture production value accounts for about 25% of the world, has become a global furniture production and exporting countries. "At the same time of rapid growth, there are also many opportunities and challenges." Zhu Changling said that especially since May and June this year, the furniture market has experienced a difficult situation for several years. There is a surplus of furniture stores across the country, and the phenomenon of closing the store has occurred. The dealers also appeared at the peak of the demolition store. Despite this, many high-quality corporate sales have continued to rise, even with a growth rate of 30%. Participants believe that there are many opportunities in the furniture industry in the next five to ten years. Dealers demolished stores, market shuffling, providing opportunities for excellent brands and new brands; e-commerce, the rise of the county market, large-scale mergers and acquisitions, personalized market, etc. will also provide new development opportunities for enterprises. For the e-commerce opportunity, Zhu Hongyang, general manager of Xinyue Home Brand Business Unit, said that at present, most consumers will reduce their expenses due to the impact of the macroeconomic environment, and in terms of shopping, they will increase their prices or price/performance ratio. More psychological expectations, and the operating costs of e-commerce are generally lower than physical stores. It is foreseeable that e-commerce in the furniture industry will flourish when physical stores generally scream for sales declines. Sichuan Soper Science & Technilogy Co., Ltd , https://www.Soper.com.cn
